Channel Mangement/Distribution Project by Carlos Gonzalez and Younes Robidoux
Product: Shower Buddy
The Shower Buddy is a shower head that plays music.
It provides entertainment for the person taking a shower.
The price range is from $25.99 to $49.99
The Shower Buddy is going to be manufacturer in Taiwan. Taiwan is the apportiate choice because cost of manufacturing is low. Some cinsumers might not be in support of products being made overseas.
The Shower Buddy will be sold throuout the U.S. and Canada, because these countries have capitialist economies whcih gives us a chance to make profit.
Will be sold at 500 locations including Target, Bed Bath & Beyond, and Lowes. The more stores we have this product availble, the more sales we will have and these stores stores the apporiate target market for our product.
The Shower Buddy will be stored in small boxes and these items will be stored at warehouses stretegically placed close to stores for safe keeping.
From the manufactoring site to the warehouses, planes will be used to deliver the product because planes are faster and more efficient timewise than ships.
From the warehouses to stores trucks will be used to deliver the items because our warehouses will be located close to the, so motor transportation is the best route.
Airplanes are more expensive and motor vehicles are n
Risks and Disadvantages
Airplanes tend to be more expensive and motor vehicles are not faster form of transportation.
Risk include potential loss of cargo during transportaion and such as fire.